HEAD OF SALES (F/M/D)

Permanent employee, Full-time · Berlin

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Your challenge
We are seeking an experienced and dynamic Head of Sales to lead our Sales & Merchandising Team and drive revenue growth. The ideal candidate will have a deep understanding of the fashion industry, strong leadership skills, and a proven track record in sales strategy and execution. 

  • Develop and execute a comprehensive D2C and B2B sales strategy to meet revenue targets and achieve market growth
  • Lead, mentor, and motivate the sales team to maximize performance and exceed sales goals in both D2C and B2B channels
  • Identify new sales opportunities through market analysis and customer insights in order to drive D2C sales and expand global B2B partnerships with both new and existing accounts
  • Establish and execute a partner distribution roadmap that aligns with the company strategy
  • Build and maintain strong relationships with key clients, distributors, retail partners, as well as premium luxury fashion destinations
  • Manage the sales calendar and all related activities for each season
  • Present and sell the IVY OAK line to partners during season-kick-off and order meetings
  • Ensure outstanding customer service for all partners and collaborate with key accounts
  • Achieve and surpass quarterly and annual revenue goals, while working closely with the Product, Merchandising, and Marketing teams to optimize inventory and sales strategies
  • Monitor sales performance metrics and manage the sales budget efficiently, offering insights and recommendations for improvement
Your core skills
  • Master’s degree in business, marketing, fashion management, or a related field; MBA is a plus
  • 7+ years of professional experience in fashion sales, ideally within the premium or luxury fashion industry
  • Deep understanding of the fashion market and consumer behaviour
  • Extensive network in the fashion industry 
  • Proven ability to meet and exceed sales targets while driving growth
  • Strong analytical and commercial skills, with the ability to identify opportunities and make data-driven decisions
  • Proven track record of building and nurturing both internal and external partnerships
  • Excellent leadership and team management skills
  • Effective communication skills, with the ability to engage at all levels of management
  • Growth mindset with a demonstrated entrepreneurial spirit and hands-on mentality
  • Excellent command of the English language – additional languages are a plus
  • Willingness to travel regularly for market visits, sales presentations, and in-store training to ensure brand standards and representation
Your benefits
  • An entrepreneurial environment that you can proactively help shape as well as valuable insights into the development of an omnichannel fashion brand
  • Great opportunities for personal development and career advancement through direct collaboration with the management team
  • An open, transparent company culture with flat hierarchies
  • Creative freedom and exciting tasks with a high degree of personal responsibility
  • Beautiful office space in Berlin-Charlottenburg
  • Hybrid working model 
  • A structured Feedback & Performance process
  • Subsidized monthly ticket for public transport
  • Great employee and family & friends discount on our whole collection
  • Regular team events
  • A paid volunteer day per year to support a local organization or initiative
About us
IVY OAK is a Berlin-based advanced contemporary occasionwear brand founded by Caroline Gentz in 2016. The collections are defined by their signature handwriting, selections of high-quality fabrics and attention to detail. The brand’s true mission is to disrupt the fashion industry, working towards more conscious choices, creating a meaningful long-lasting wardrobe for today’s community and the generations to come.

The brand encompasses more than just fashion and acquires a need for responsible practices, transparent communication and above all to strive for change. IVY OAK accepts, deforms, relearns, and transforms with a view to the world, life and the challenges of our society.

IVY OAK is one of Europe's renowned fashion labels and is represented beyond the borders of Europe with its own online store and through various retail partners.
Deine Aufgaben
We are seeking an experienced and dynamic Head of Sales to lead our Sales & Merchandising Team and drive revenue growth. The ideal candidate will have a deep understanding of the fashion industry, strong leadership skills, and a proven track record in sales strategy and execution. 

  • Develop and execute a comprehensive D2C and B2B sales strategy to meet revenue targets and achieve market growth
  • Lead, mentor, and motivate the sales team to maximize performance and exceed sales goals in both D2C and B2B channels
  • Identify new sales opportunities through market analysis and customer insights in order to drive D2C sales and expand global B2B partnerships with both new and existing accounts
  • Establish and execute a partner distribution roadmap that aligns with the company strategy
  • Build and maintain strong relationships with key clients, distributorsretail partners, as well as premium luxury fashion destinations
  • Manage the sales calendar and all related activities for each season
  • Present and sell the IVY OAK line to partners during season-kick-off and order meetings
  • Ensure outstanding customer service for all partners and collaborate with key accounts
  • Achieve and surpass quarterly and annual revenue goals, while working closely with the Product, Merchandising, and Marketing teams to optimize inventory and sales strategies
  • Monitor sales performance metrics and manage the sales budget efficiently, offering insights and recommendations for improvement
Deine Fähigkeiten
  • Master’s degree in business, marketing, fashion management, or a related field; MBA is a plus
  • 7+ years of professional experience in fashion sales, ideally within the premium or luxury fashion industry
  • Deep understanding of the fashion market and consumer behaviour
  • Extensive network in the fashion industry 
  • Proven ability to meet and exceed sales targets while driving growth
  • Strong analytical and commercial skills, with the ability to identify opportunities and make data-driven decisions
  • Proven track record of building and nurturing both internal and external partnerships
  • Excellent leadership and team management skills
  • Effective communication skills, with the ability to engage at all levels of management
  • Growth mindset with a demonstrated entrepreneurial spirit and hands-on mentality
  • Excellent command of the English language – additional languages are a plus
  • Willingness to travel regularly for market visits, sales presentations, and in-store training to ensure brand standards and representation
Warum wir?
  • An entrepreneurial environment that you can proactively help shape as well as valuable insights into the development of an omnichannel fashion brand
  • Great opportunities for personal development and career advancement through direct collaboration with the management team
  • An open, transparent company culture with flat hierarchies
  • Creative freedom and exciting tasks with a high degree of personal responsibility
  • Beautiful office space in Berlin-Charlottenburg
  • Hybrid working model 
  • A structured Feedback & Performance process
  • Subsidized monthly ticket for public transport
  • Great employee and family & friends discount on our whole collection
  • Regular team events
  • A paid volunteer day per year to support a local organization or initiative
Über uns
IVY OAK is a Berlin-based advanced contemporary occasionwear brand founded by Caroline Gentz in 2016. The collections are defined by their signature handwriting, selections of high-quality fabrics and attention to detail. The brand’s true mission is to disrupt the fashion industry, working towards more conscious choices, creating a meaningful long-lasting wardrobe for today’s community and the generations to come.

The brand encompasses more than just fashion and acquires a need for responsible practices, transparent communication and above all to strive for change. IVY OAK accepts, deforms, relearns, and transforms with a view to the world, life and the challenges of our society.

IVY OAK is one of Europe's renowned fashion labels and is represented beyond the borders of Europe with its own online store and through various retail partners.
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